Question Paper Delhi 2017 Set 1 CBSE Class 12^th ENTEREURSHIP

General Instructions:

All questions are compulsory.

• There are total 24 Questions in all.

Marks for each question are indicated against it.

• Questions 1 to 5 are Very Short Answer type carrying 1 mark each.

Questions 6 to 10 are Short Answer Type-I questions carrying 2 marks each.

• Questions 11 to 17 are Long Answer Type-I questions carrying 3 marks each.
• Questions 18 to 21 are Long Answer Type-II questions carrying 4 marks each.

Questions 22 to 24 are Essay Answer Type questions carrying 6 marks each.

Answers should be brief and to the point.

Please write down the serial number of the Question before attempting it.

1. Kumar belongs to a farmer's family. One day a team of officials from the local block

development office visited his village for discussing additional opportunities related to agriculture. The team discussed with the villagers how to develop fishery. The team explained about the technique of construction of ponds and the modern technology of growing fishes. The team also informed that the 'State agriculture department' will provide loan at an interest rate of 2½ % per annum to the farmers who will engage themselves in the occupation and will also help the farmers in the marketing of the fishes. Kumar, decided to engage himself in the fishery occupation. Identify the 'idea field' that helped Kumar to engage himself in fishery occupation.

1. What is meant by 'business opportunity'?
2. Distinguish between "Partnership' and 'Joint Hindu Family Business' on the basis of maximum numbers of members.

1. 'It is a process which involves the translation of a useful idea into an application which has

commercial value. It takes persistent effort to work out analytically the details of enterprise or service, to develop marketing strategies, to organize finances and strategize 1/6

operations.' Identify the process.

1. What is meant by 'Financial Synergy'?

1. Gunjan has just passed her senior secondary examination from a CBSE affiliated

school. She wanted to start her own business but was unable to decide about the nature of the business. One day during the morning walk her grandfather fell down in the park and was injured. She observed that her grandfather often forgets to take his medicines. She thought that the same problem may be faced by other old people. She thought to develop an instrument for old people that could be fitted with an electronic device connected to the mobile phones of the members of their family which could indicate the location of the old people when they go outside their homes. This device was to be kept in their pockets. She also thought to fit a timer in the instrument that could remind the old persons about the time of taking their medicines. Identify and state the meaning of the concept described in the above para that helped Gunjan in structuring her idea for solving the problem.

1. When should an entrepreneur choose company form of business organization? List any four points.
2. With the help of any two examples give the meaning of intellectual property rights.

1. Shilpi Ltd. started the manufacturing of herbal toothpaste. They researched that large

number of established enterprises were also manufacturing the similar type of products. The company fixed the price of their toothpaste on 'cost plus method' of pricing. After some time the company realized that they were not getting good response regarding their toothpaste from the customers and the market share of their toothpaste was less than 0.5% . Since their product was new, they decided to change the pricing method so that initially they could get more customers.

1. Identify the new pricing method that was adopted by Shilpi Ltd.
2. State any two advantages of the new pricing method identified in (a) above.
3. 'H.L. Chemist' sells medicines at a discount of 5% on list price. On 1.3.2017 medicines as per details given below were sold by 'H.L. Chemist'.

No. of Customers Per customer billed amount 2/6